Using too many fonts - Keep it simple use 1 or 2 fonts for better readability. Not enough contrast between text and backgrounds - The greater the contrast the easier it is to read your content. Making text too small - If your readers struggle to read your content they’re not going to read it. Do not make your type smaller than 8pt especially when you're using reversed text. Using too many colors - Don’t overwhelm your readers with color. A little color goes a long way. Using the ... View Post
Using WordPress and WooCommerce to Help Rescue Dogs
A few years ago, I started following a Facebook page for a rescue group based out of Anna, Texas. They would rescue dogs from puppy mills as well as strays or dogs that were in shelters where they were most likely be euthanized. The Dog Ranch Rescue would rehabilitate these dogs and find them forever homes—no expenses spared. One day they made a post asking for proposals for a website redesign. As the owner of Tiny Stars Creative, a web design firm in Mukilteo, WA, this project resonated with ... View Post
The Do’s and Don’ts of Logo Design
Logos are a visual representation of your company but so often people think you can just slap one together on your computer and be done with it. There is more to designing a logo then meets the eye. When designed correctly, your logo conveys a message through the choice of colors, fonts and shapes. There are 5 types of logos Brand mark - Easy remember, iconic and simple. Examples, include the Target Bullseye, The Apple Icon and the Nike Swoosh. Word mark - Basically the name of the ... View Post
Save the Date – April 27th
Dawn Anderson will be teaching a Lunch and Learn at the Mukilteo Chamber of Commerce on April 27 @ 11:30 am - 1:00 pm Learn about the Dos and Don’ts of Logo Design. Learn best practices, helpful tips for DIY designers, common mistakes to avoid, and how or when to hire a pro. It is $10 for members and $15 for non-members. Prices include a lite lunch. Register online. ... View Post
Small Business Internet Scams
So often we hear about Internet Scams directed at consumers, especially seniors, that we seem to forget small business are also a target for these would be thieves. One scam that seems to be making its way around is the directory scam. Scammers will call local businesses claiming to update their company’s entry in an online directory. Meanwhile, the company gets billed thousands for listings or ads that they didn’t want or need. Another scam is when so called “search engine optimization” ... View Post
Logos and Brands
When people think of branding, they often think of a logo or a mark. Maybe they think of cows being marked with a hot iron for identification. While it is easy to understand why people would think this, a brand is not your logo. It is, however, an essential part of your overall brand strategy. A brand is not your logo Who you are, what you want to be and how you want to be perceived is your brand. It conveys emotions about your company as well as its products or services. Successful brands ... View Post
